About Pinnacle- Industry-leading IT Solutions-Services-Consulting
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Since 1988, Pinnacle Business Systems, Inc. has been designing and implementing technology solutions for customers across various industries.


Key relationships with industry-leading manufacturers uniquely qualify us to deliver the right technology solution to fit your business needs. We have sales offices throughout the central U.S., which enables hands-on customer service. Our customers include Fortune 500 companies, private firms,

local governments, healthcare providers, and small to mid-sized businesses.


Pinnacle’s strength truly lies with our team, which holds more than 100 professional certifications in various disciplines, products and services. Our sales specialists and system engineers’ skills, years of experience, along with our customized approach and extensive partner list differentiates us from other technology solution providers.



It takes more than experience and credentials to be a great leader. What you’ll find in our leadership team is a commitment to ensuring our employees have everything they need to meet our customers’ expectations.


Rob Anderson


Jim Young


Amber Lawhun

Vice President, Marketing and Partner Programs

Charles Moore

Senior Vice President, Sales Engineering

David Traxler

Vice President of Sales, Souther Region
John Iffert_200px

John Iffert

Vice President of Sales, Great Lakes Region
Kirk Zaranti_200px

Kirk Zaranti

Senior Vice President, Great Lakes Region

Our Customized Approach

Our objective is to first understand our customer’s business and the need for technology to support their operations. The value we provide stems from not only our ability to assess and advise but most importantly deliver and execute.


Our team also understands today’s business challenges and how to deploy technology to solve them. We constantly research and evaluate market trends so we are ahead of the pack, ensuring we have flexible choices for our customers. That is why our customers look to us for long term support. We look to build lasting relationships.

Interested in joining our team?

Employee Spotlights

Technology and family are the two common themes amongst the Pinnacle team. But beyond those two we’re as diverse and unique as they come. We’re avid gardeners, karaoke fiends, and one of us in particular was the National Stamp Out Smoking Baby of 1987. Who knew, right?


Jilian Doll

Inside Sales Rep

Shae Kirk

Project Manager

Brandy Semore

Operations Manager

William Maker

Sales Engineer


Within the industry, Pinnacle is known as one of CRN’s inaugural 2014 Triple Crown Winners. We received this award for achieving top spots on the following three lists: Solution Provider 500, Fast Growth 150, and the Tech Elite 250. We were also recognized by UBM Channel as one of the top solution providers in the nation two years in a row. This list ranks the highest producing solution provider organizations in the IT channel from hardware sales, software sales, and managed IT services. In addition, Pinnacle is a five time winner of The Oklahoman’s Metro 50 Award and the U.S. Chamber of Commerce’s Blue Chip Enterprise Initiative Award.